NY Times Tips GOP’s Hand On Obamacare Assault Strategy
Frequently, someone on the red team slips the press their plans to push a political agenda point or attack Democrats. Once again, someone seems to have leaked their blueprint for attack, this time over the Affordable Care Act, to the Gray Lady:
The memo distributed to House Republicans this week was concise and blunt, listing talking points and marching orders: “Because of Obamacare, I Lost My Insurance.” “Obamacare Increases Health Care Costs.” “The Exchanges May Not Be Secure, Putting Personal Information at Risk.” “Continue Collecting Constituent Stories.”
The document, the product of a series of closed-door strategy sessions that began in mid-October, is part of an increasingly organized Republican attack on the Affordable Care Act, President Obama’s signature legislative initiative. Republican strategists say that over the next several months, they intend to keep Democrats on their heels through a multilayered, sequenced assault.
The idea is to gather stories of people affected by the health care law — through social media, letters from constituents, or meetings during visits back home — and use them to open a line of attack, keep it going until it enters the public discourse and forces a response, then quickly pivot to the next topic.
For a House more used to disarray than methodical game plans, the success so far has been something of a surprise, even to the campaign’s organizers.
“Yeah, there is a method being followed here,” said Representative Michael C. Burgess, a Texas Republican involved in the effort, “but, really, these stories are creating themselves.”