Company Fires PR Person After Racist Tweet
Maybe PR isn’t her best career choice.
InterActiveCorp said Saturday that it has “parted ways” with PR director Justine Sacco, a day after a racist tweet from her account went viral.
The tweet, “Going to Africa. Hope I don’t get AIDS. Just kidding. I’m white!” sparked outcry online and spurred a hashtag that trended on Twitter.
“The offensive comment does not reflect the views and values of IAC. We take this issue very seriously, and we have parted ways with the employee in question,” the company said in an e-mail Saturday.
IAC is a New York media conglomerate whose clients include Match.com, Vimeo, Ask.com, UrbanSpoon, OKCupid and the Daily Beast.