Google cracks down on cryptocurrency ads
Alphabet’s Google will ban cryptocurrency and bitcoin advertising from June, the U.S. technology giant announced in a policy update Wednesday.
Its new financial services rules, published this week, state that advertising will no longer be permitted to serve content relating to cryptocurrencies, initial coin offerings (ICOs), exchanges, wallets, trading advice and spread betting.
In a blog post on Wednesday, Google’s director of sustainable ads, Scott Spencer, wrote that the company views the volatile digital cash as an emerging threat, describing crypto as an unregulated and speculative financial product. “Improving the ads experience across the web, whether that’s removing harmful ads or intrusive ads, will continue to be a top priority for us,” he asserted. MORE…